Statewide campaign to get businesses to support grade-level reading

JACKSON, Miss. (WJTV)– Mississippi officials are launching a statewide campaign to encourage nonprofits and businesses to support students reading on grade level by the end of 3rd grade.

The statewide initiative, Campaign for Grade-Level Reading, will focus on promoting work in communities that are interested in developing programs to enhance reading performance in partnership with schools.

They said the goal is to create at least 10 community partnerships statewide.

Currently, two communities, Oxford/Lafayette County and Gulfport, are participating in the initiative.

“This is an effort to get grassroots community support for literacy. Helping students read on grade level is not just a school responsibility. It takes everyone working together to ensure student success,” said Dr. Kim Benton, chief academic officer at the Mississippi Department of Education.

Communities who choose to participate work together to create action plans for reading success that focus on these key areas:

  • School readiness
  • Attendance
  • Summer learning and after-school learning
  • 3rd grade reading

Mississippi is one of several states to join the national Campaign for Grade-Level Reading network.


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